New Year, New Website, New Business?
As the first week of the New Year draws to a close, I find myself reflecting on the list of things I WILL get done this year. A few days in, and things are already getting crossed off: New website, check. Social posts ready to go, check. Clean cooker hood and oven, check and check. A series of small, yet important victories.
3 years ago the list was a lot more intimidating. My friend Doug and I launched our chilli sauce business, and the list was solely concerned with that. What certificates we needed, suppliers, ingredients, where we were going to cook the sauce, the list seemed endless and insurmountable.
And then there was the cost. We knew the product was good, we knew there was a market, but it was still a gamble. We decided that if we couldn’t finance it ourselves, we weren’t going to do it. Figuring we’d spend £250 each, we got £500 credit card and off we went.
So here we are, 3 years later with a small but profitable chilli sauce business. We’ve had a lot of help from our friends. Helen from Taste of Bath got us out there, Laura from Bath Farmers Market taught us things we didn’t even know we should be doing, and Sarah from The Best of British Deli continues to let us use her kitchen. We have been blessed with good luck and good friends.
Many of you will be thinking of starting a new business this year, and I would absolutely encourage it. It’s an emotional roller coaster, but it’s a fun ride. Over the next few weeks I will give you some tricks and tips to help you achieve your online business goals. From launching your business to growing it with social media, we made the mistakes, so you don’t have to :)